Privacy Policy
Effective Date: 13/12/2024
At MyBrandFlow, we are committed to protecting your privacy and ensuring your personal data is handled securely and transparently. This Privacy Policy explains what data we collect, how we use it, and your rights under applicable data protection laws, including the General Data Protection Regulation (GDPR).
1. Information We Collect
We may collect the following types of personal data when you interact with our website or services:
· Contact Information: Name, surname, company name, email address, phone number, or any other details you provide through forms or communications.
· Browsing Data: Information collected via cookies and similar technologies, such as IP addresses, device information, and browsing behavior (e.g., pages visited, time spent on-site).
For more details about cookies and tracking technologies, please refer to our Cookie Policy.
2. How We Use Your Data
We use the personal data we collect for the following purposes:
· Service Delivery: To respond to inquiries, provide quotes, and deliver requested services.
· Marketing Communications: To send newsletters, updates, or promotional offers, but only if you’ve provided your consent.
· Analytics and Website Improvement: To understand user behavior on our site, optimize performance, and improve your browsing experience.
· Advertising: To create and deliver targeted advertising campaigns via platforms like Facebook Ads and Google Ads.
We will never sell your personal data to third parties.
3. Legal Basis for Processing Your Data
Under GDPR, we process your data based on the following legal grounds:
· Consent: For marketing communications and certain cookies, where you’ve given explicit consent.
· Legitimate Interests: For responding to inquiries, website analytics, and improving our services.
4. Sharing Your Data
We may share your personal data with trusted third parties for the purposes outlined above. These include:
· Email Marketing Tools: For managing newsletters and marketing campaigns (e.g., MailerLite).
· Analytics Providers: For website performance analysis (e.g., Google Analytics).
· Advertising Platforms: To deliver and measure targeted ads (e.g., Facebook Ads).
Some of these providers may process data outside the European Economic Area (EEA). In such cases, we ensure your data is protected by Standard Contractual Clauses (SCCs) or other GDPR-approved mechanisms.
5. Retention of Data
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or to comply with legal obligations.
· Marketing Data: Retained until you withdraw your consent (e.g., unsubscribe).
· Analytics Data: Retained for up to 12 months, unless longer retention is required for reporting purposes.
· Service-Related Data: Retained for the duration of the business relationship and as legally required (e.g., for tax or invoicing purposes).
6. Your Rights
As an individual in the EU, you have the following rights under GDPR:
· Right of Access: Request access to the personal data we hold about you.
· Right to Rectification: Request corrections to inaccurate or incomplete data.
· Right to Erasure: Request the deletion of your personal data where it’s no longer necessary or if you withdraw consent.
· Right to Restrict Processing: Request a temporary halt on the processing of your data under certain circumstances.
· Right to Data Portability: Receive your personal data in a structured, commonly used, and machine-readable format.
· Right to Object: Object to the processing of your personal data for marketing purposes.
To exercise these rights, please contact us at hello@mybrandflow.com. If you are not satisfied with our response, you can file a complaint with the Agencia Española de Protección de Datos (AEPD).
7. Security Measures
We take appropriate technical and organizational measures to ensure the security of your personal data. This includes SSL encryption for data transmitted through our website, as provided by our hosting platform, Webflow.
However, please note that no method of online transmission or storage is completely secure, and we cannot guarantee absolute data security.
8. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance site functionality, analyze user behavior, and support advertising efforts.
For more details, please see our Cookie Policy.
9. Third-Party Links
Our website may contain links to third-party websites. Please note that we are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal data.
10. Updates to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable regulations. Any updates will be posted on this page with a revised effective date.
11. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:
Email: hello@mybrandflow.com